About this find

Rose Verbena

Glandularia bipinnatifida

ROHZ VER-bee-nuh

This perennial wildflower features clusters of brilliant magenta to violet blooms, blooming spring through fall in sunny open habitats. Its delicate, fern-like leaves and vibrant flower heads make it a favorite among pollinators and naturalists alike.

Location

Carlsbad, CA

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Average lifespan

Perennial (can live several years; typically 2–5 years)

Edible status

Unknown

"No well-established edibility; not recommended for foraging or consumption."

Field Conditions

Water

Low to moderate; drought-tolerant once established.

Light

Full sun preferred.

Season

Blooms from late spring through early fall.

Field Photos

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Good for

pollinator gardens

meadow plantings

natural landscaping

Fun facts

Rose Verbena is native to central and southern U.S. prairies.

The vibrant flower heads attract butterflies and support native bee populations.

It is drought-tolerant and thrives in poor, sandy soils.

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